1.
Its not new
It has been around. In fact you
could call it worlds 3rd oldest professions. When the king said go
and find out what the people want – man Friday had to do it all. Research.
Surveys. Insights. Intuition. Extrapolation. Statistics. Sample size. Pattern
recognition. Geography. Demographics. Psychographics.
could call it worlds 3rd oldest professions. When the king said go
and find out what the people want – man Friday had to do it all. Research.
Surveys. Insights. Intuition. Extrapolation. Statistics. Sample size. Pattern
recognition. Geography. Demographics. Psychographics.
2.
Its about intelligences.
Robert J Sternberg said that
Successful intelligence = Analytical Intelligence + Creative intelligence +
Practical intelligence. Analytics can’t
be just about 1/3rd of the intelligences. You have to bring the other factors in to.
Successful intelligence = Analytical Intelligence + Creative intelligence +
Practical intelligence. Analytics can’t
be just about 1/3rd of the intelligences. You have to bring the other factors in to.
3.
System Thinking is a given.
When it is all encompassing you
have to bring the scientific discipline of Systems Thinking into everything.
Multimedia. Inter-disciplinary learning.
Cross-industry insights. Multi-sensory inputs. Bio-mimicry. Systems
Dynamics. A learning discipline. Like Billy Bunter would have said ‘A chap
can’t think of everything.”.
have to bring the scientific discipline of Systems Thinking into everything.
Multimedia. Inter-disciplinary learning.
Cross-industry insights. Multi-sensory inputs. Bio-mimicry. Systems
Dynamics. A learning discipline. Like Billy Bunter would have said ‘A chap
can’t think of everything.”.
4.
Creative & innovative
Big difference. The firs word is about new, original,
copyright, first-use, invention, creation, launch etc. while the second is
about innovation, improvisation, adaptation, arrangement, translation,
transcription. The first is a new type
of rat-trap. The second can be a better
rat-trap.
copyright, first-use, invention, creation, launch etc. while the second is
about innovation, improvisation, adaptation, arrangement, translation,
transcription. The first is a new type
of rat-trap. The second can be a better
rat-trap.
5.
Risk-Management
The risk of being wrong. Using
the wrong media, the wrong technology. The down-side of smaller sample sizes.
Not seeing the forest for the tree nor vice-versa. Validity. Integrity. Safety.
Security. Authenticity. Originality. Infringements. Corruption.
Money-laundering. Fraud. Cooking the
books, the data and cooking up everything.
Internal audit. External audit. Down-time. Business continuity. Too big
too fail? Governance. Compliances. Values. Culture. All-at-risk.
the wrong media, the wrong technology. The down-side of smaller sample sizes.
Not seeing the forest for the tree nor vice-versa. Validity. Integrity. Safety.
Security. Authenticity. Originality. Infringements. Corruption.
Money-laundering. Fraud. Cooking the
books, the data and cooking up everything.
Internal audit. External audit. Down-time. Business continuity. Too big
too fail? Governance. Compliances. Values. Culture. All-at-risk.
6.
Don’t reinvent the wheel.
We already have it. We still need to avoid duplication,
replication, repeats, old wine in a new bottle. Its been done before. Those who
ignore history are bound to repeat it. Those who spend cash seem to like doing
the same. At Mckinsey they talk about MECE. Mutually Exclusive, Collectively
Exhaustive. You have to do that with Analytics all the time.
replication, repeats, old wine in a new bottle. Its been done before. Those who
ignore history are bound to repeat it. Those who spend cash seem to like doing
the same. At Mckinsey they talk about MECE. Mutually Exclusive, Collectively
Exhaustive. You have to do that with Analytics all the time.
7.
Fifth dimension or Sixth sense.
Cubing. Dicing. Warehousing.
Data-mining. Relational databases. Top-down, bottom-up, drill-down any and all
data, information and knowledge is being view through the prism of computers,
computing and digital windows. WRONG.
What about time as a 4th dimension? Where did it come form?
Where is it going? What about insights, intuition, patter recognition, your
sixth sense?
Data-mining. Relational databases. Top-down, bottom-up, drill-down any and all
data, information and knowledge is being view through the prism of computers,
computing and digital windows. WRONG.
What about time as a 4th dimension? Where did it come form?
Where is it going? What about insights, intuition, patter recognition, your
sixth sense?
8.
Its about gaming.
Simulation and game-theory have
been around a while. Analytics in isolation means no competition nor how you
use it. If you use it one way others use the same in a different way. Counter-strategies have to be now deployed.
For every analytics there is an equal and opposite counter-analytics.
been around a while. Analytics in isolation means no competition nor how you
use it. If you use it one way others use the same in a different way. Counter-strategies have to be now deployed.
For every analytics there is an equal and opposite counter-analytics.
9.
Management Accounting & Control Systems
MACS is extremely important. The tobacco lobby use of data and analytics
and today the government, medical or other social entities use of the same
data.
and today the government, medical or other social entities use of the same
data.
10.
Command & Control
What is the purpose of all this?
Analytics. Eventually decisions are taken. Tasks listed. Individual assigned.
Work delegated from a central Command and Control (C&C or CnC0. Whether global disease control, shipping
logistics, eCommerce delivery, homeland security or population controls. Ask the services – the navy, army, air-force
… anything large such as Analytics requires central command & control.
Analytics. Eventually decisions are taken. Tasks listed. Individual assigned.
Work delegated from a central Command and Control (C&C or CnC0. Whether global disease control, shipping
logistics, eCommerce delivery, homeland security or population controls. Ask the services – the navy, army, air-force
… anything large such as Analytics requires central command & control.
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